As a Grammy winning artist and a #1-selling solo artist in the U.S., Garth Brooks has interesting leverage and oomph when it comes to launching a new digital music platform called GhostTunes. After resisting to sell his music through iTunes or any download store, Garth Brooks has begun selling his music digitally through the newly launched GhostTunes website. Just this week, Garth Brooks released his new album “Man Against The Machine” on the service for $12.99 or in a “bundle”/package deal with 8 of his other studio albums for $29.99.
Here are a few interesting tidbits about GhostTunes:
- Users can access the music they buy on GhostTunes on any of their devices instantly (smart phone, tablet, laptop).
- Taylor Swift is selling her new album “1989” on GhostTunes after publicly pulling her catalog from Spotify.
- GhostTunes may be selling some music for less than iTunes (According to a WSJ article this week).
- GhostTunes is allegedly making about 10% less than iTunes and other popular download services by allocating 80% of each song’s sale price to artists, labels, songwriters and music publishers. (According to a WSJ article this week).
- Artists can create “bundle” deals (like the group sale of several of Garth Brooks albums) for one price.
- Bundle deals can include more than just music. For example, concert tickets and merchandise.
BY: Vanessa Kaster, Esq., LL.M.
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See also: GhostTunes at www.ghosttunes.com and www.ghosttunes.com/garth-brooks; Article in the WSJ by Hannah Karp on 11/10/2014 titled, “Garth Brooks Launches Download Store: GhostTunes, to Debut Tuesday, Will Offer Digital Songs by Thousands of Artists” at http://online.wsj.com/articles/garth-brooks-to-launch-music-download-store-1415594399; @iplegalfreebies and www.kasterlegal.com.