Famous Trademarks Have Broad Protection (royal treatment) Reply

Famous trademarks are treated like trademark royalty and have broad protection against Screen Shot 2016-02-17 at 5.40.07 PMsimilar trademarks used on both related and unrelated goods and services.

For example, a winery applied for USPTO trademark registration of the term “PINK FLOYD” for wine and was refused registration because:

the applied-for mark consists of or includes matter which may falsely suggest a connection with PINK FLOYD the music group.  Although PINK FLOYD is not connected with the goods and/or services provided by applicant under the applied-for mark, PINK FLOYD is so famous that consumers would presume a connection.

The USPTO’s refusal to register the applied-for PINK FLOYD trademark for wine includes a four-part test used to evaluate the existence of a false connection:

The following is required for a showing of false connection under the Trademark Act Section 2(a)[in the U.S.]:

  1. The mark sought to be registered is the same as, or a close approximation of, the name or identity previously used by another person or institution;
  2. The mark would be recognized as such, in that it points uniquely and unmistakably to that person or institution;
  3. The person or institution identified in the mark is not connected with the goods sold or services performed by applicant under the mark; and
  4. The fame or reputation of the named person or institution is of such a nature that a connection with such person or institution would be presumed when applicant’s mark is used on its goods and/or services.

This is one example of the broad protection granted to famous trademarks.  (Find another way to pay tribute to a favorite band or music group).

BY: Vanessa Kaster, Esq., LL.M.    crown

vk@kasterlegal.com

See also: a copy of the USPTO’s final office action for the PINK FLOYD application above [Serial No.77588367]; an earlier post on new business trademarks at http://wp.me/p10nNq-B; an INTA fact sheet on Famous and Well-Known Marks at www.inta.org; earlier posts on trademarks at https://iplegalfreebies.wordpress.com/category/t-r-a-d-e-m-a-r-k/; a link to U.S. Federal Trademark Law at www.uspto.gov; @iplegalfreebies and www.kasterlegal.com.

 

 

 

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